![]() As will become clear, the resourcefulness of the fruit landscape in Hardanger can be assessed very differently, depending on whether the nation, an ecology, the global market, the single fruit tree, an economic entity, the plantation, or other, is seen as the relevant point of reference. What I want to show is that the ‘necessary measures’ for making fruit cultivation in the area thrive depend on the shifting units through which different actors chart the region's resources. On the basis of fieldwork in the region and through reading various policy documents and agricultural reports, I probe the question of what different people concerned with Norwegian fruit seem to think of as the necessary measures for making the small-scale fruit trade survive in a landscape that may not immediately come to mind as having huge horticultural potential. ![]() In this article, I focus on what it takes to sustain and optimize fruit production in the Hardanger region in western Norway – the world's northernmost area of commercial fruit cultivation. Introduction: Resourcefulness and Necessary Measures ![]()
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